[2025 Election Campaign Guide] 4 Essential Materials to Boost Candidate Visibility & Voter Recall[2025 Election Campaign Guide] 4 Essential Materials to Boost Candidate Visibility & Voter Recall

With the 2025 Hong Kong Legislative Council election approaching, the street-level publicity battle is heating up. How can you stand out among a sea of candidates, win voters' attention, and build trust?

Beyond your manifesto and reputation, securing swing votes requires effective visual campaign materials — a strategic tool that should not be overlooked.

As Hong Kong's leading large-format printing and display solutions provider, Bannershop has compiled four key election materials to help candidates increase exposure within their constituency, establish a strong image quickly, and make sure voters remember one thing — your candidate number.

Key 1 – Vinyl Banners | The foundation of local exposure

Vinyl banners are the most common street campaign tool. They can be hung on public estate railings, school exterior walls, footbridge sides, or near polling stations to deliver your name, candidate number, and slogan directly to the public.

  • Cost-effective, suitable for mass production
  • Available in standard sizes to meet roadside display regulations
  • Customizable for different district policies and messaging
  • Waterproof and UV-resistant for long-term outdoor display
  • Can feature "Vote for No. X" to reinforce recall

Pro tip: Deploy at least 5–10 banners in each district, covering key traffic routes and high-footfall areas for consistent visual presence.

Key 1 – Vinyl Banners | The foundation of local exposureKey 1 – Vinyl Banners | The foundation of local exposure
Key 2 – Roll-Up Banners | A must-have for street booths, pop-ups, and mobile campaignsKey 2 – Roll-Up Banners | A must-have for street booths, pop-ups, and mobile campaigns

Key 2 – Roll-Up Banners | A Must-have For Street Booths, Pop-ups, & Mobile Campaigns

Highly portable and quick to set up, roll-up banners are perfect for street booths, community talks, press conferences, and other short-term events.

  • Quick to assemble, easy to store and transport
  • Ideal for showcasing manifesto points, portrait, and candidate number
  • Works well with promotional tables and flags for a unified, professional look
  • Low cost allows for multiple setups at different events

Pro tip: Prepare 3–5 sets in advance for flexibility — take them anywhere your campaign goes.

Key 3 – Advertising Flags (Teardrop / Bowhead/ L-Flags) | Command attention from a distance

Outdoor advertising flags, with their aerodynamic shape and height advantage, are one of the most effective tools to catch attention from afar.

  • Teardrop or feather flags are great for marking the edges of street booths
  • Can feature "Candidate No. + Name + Slogan" for instant recognition
  • Wind-resistant and waterproof for long-term use
  • Serve as visual reminders outside polling stations and community entrances

Pro tip: Place the candidate number at the top as the focal point, and keep a consistent color scheme to strengthen brand identity.

Key 3 – Advertising Flags (Teardrop / Bowhead/ L-Flags) | Command attention from a distanceKey 3 – Advertising Flags (Teardrop / Bowhead/ L-Flags) | Command attention from a distance
Key 4 – Professional Design Services | Consistency Builds CredibilityKey 4 – Professional Design Services | Consistency Builds Credibility

Key 4 – Professional Design Services | Consistency Builds Credibility

Many candidates underestimate the power of visual consistency. Professional design doesn't just make banners and flags look better — it builds a trustworthy image that voters find appealing and easy to remember.

During election season, campaign materials are abundant and constantly changing. To keep your visuals consistent and professional, you need a reliable design team.

Bannershop offers 4 flexible design packages:

  1. Prepress – Make quick adjustments to existing artwork (e.g., change number, update event date)
  2. Basic Design – Simple layout and typography based on your provided content and brief
  3. Professional Design – Full branding and visual identity creation for candidates
  4. 3 Months Premium Plan – 3 Monthly design support with lower costs and faster turnaround — ideal for ongoing campaigns
  • One-stop design service for different campaign needs
  • Includes layout, slogan design, and manifesto page formatting
  • Supports banner, flag, poster, display board, vehicle wrap, and foamboard designs
  • Flexible packages for quick revisions or full election-term support

Pro tip: Plan your visual strategy early. Keep printed materials and online graphics in the same style to boost recognition and trust.

Elections are Brand Battles – Your Visuals are Your First Impression

A successful campaign isn't just about a single banner or flag — it's about strategic image management. By using different campaign materials effectively, you can create a strong, reliable, and memorable impression in voters' minds, laying the foundation for victory.

Want a complete election campaign solution? Contact our Bannershop team today!

  • Free quotations
  • Professional design advice
  • Local Hong Kong production – fast delivery, quality guaranteed